by Karrie Adcock | Oct 1, 2026 | Uncategorized
What is content distribution? Content distribution is the process of publishing, sharing and promoting your content across owned, earned and paid channels so it actually reaches your target audience. Writing the blog post is production. Getting it in front of...
by Karrie Adcock | Sep 23, 2026 | Uncategorized
If you manage marketing for a dental practice (or several), you already know the pain of pulling numbers from Google Ads, Google Analytics 4, Meta, and Search Console every single month. A well-built marketing dashboard in Google Looker Studio can eliminate that grind...
by Karrie Adcock | Aug 1, 2026 | Uncategorized
If your website feels like a messy drawer where nothing can be found, chances are your site architecture SEO is working against you. A clean, logical structure helps Google crawl your pages faster, helps visitors find what they need, and helps your rankings climb. In...
by Karrie Adcock | Jul 1, 2026 | Uncategorized
What Is a Lead Magnet? 12 High-Converting Examples by Industry If you’ve ever downloaded a free guide, claimed a 10% off coupon, or signed up for a webinar, you’ve already met a lead magnet in the wild. But while almost every marketer knows the term, very...
by Karrie Adcock | Jun 2, 2026 | Uncategorized
If you run an ecommerce store (or you’re helping dental practices sell whitening kits, aligners, or oral care products online), here’s a number that should keep you up at night: roughly 70% of shopping carts get abandoned. That’s not a leak in your...
by Karrie Adcock | May 6, 2026 | Uncategorized
What Is a Martech Stack? A martech stack (short for marketing technology stack) is the collection of software tools and platforms a business uses to plan, execute, manage, and measure its marketing activities. Think of it as your marketing toolkit: every app,...
